The U.S. Department of Transportation (DOT), in a press release dated January 13, 2017, launched the “Stop! Trains Can’t” railroad crossing safety ad campaign. The campaign is aimed at young male motorists and is the latest in a two-year effort by DOT to reduce accidents, and ultimately fatalities, at railroad crossings in Georgia and around the country. The National Highway Traffic Safety Administration (NHTSA) and Federal Railroad Administration (FRA) have partnered on the nationwide effort.
The $7-million media buy will target males ages 18 to 49-years-old in states where the nation’s 15 most dangerous crossings are located, as well as the states that had 75 percent of the crossing accidents that occurred in 2015. The ad will run in the following states: California, Illinois, Texas, Louisiana, Indiana, Ohio, Florida, Georgia, Missouri, New York, North Carolina, South Carolina, Kentucky, Alabama, Pennsylvania, Tennessee, Mississippi, New Jersey, Arkansas and Arizona.
Don’t Take Chances at Railroad Crossings
“Too many people are still taking unnecessary risks and needlessly paying with their lives. These deaths are preventable, and this ad campaign is a reminder for everyone that ignoring signage at railroad crossings or attempting to race or beat a train can have deadly consequences.”
U.S. Transportation Secretary Anthony Foxx
For more information on the “Stop! Trains Can’t” campaign, visit www.transportation.gov/stop-trains-cant.
Call Walker Smith in Snellville GA
At Walker Smith Body Shop, we want to remind you to stay safe at railroad crossings. We support the new railroad crossing safety ad campaign. And we remind you to stop and look both ways before crossing the tracks.